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The Innovation Blog

3 Keys to Avoiding Groupthink When Collaborating

Posted by Jay Terwilliger on May 30, 2012

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Topics: Jay Terwilliger, groupthink, creative thinking, Collaboration, Championed Teamwork, brainstorming

Game-Changing vs. Incremental Innovation

Posted by Creative Realities on November 7, 2010

This past week I got sucked into what I thought was a pretty weak online debate. The question posed was, "Is Incremental innovation the enemy of Breakthrough Innovation?"

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Topics: Mark Sebell, Innovation, innovation consulting, breakthrough innovation, Championed Teamwork, leadership, strategic innovation, strategy, growth, Strategic Goals, criteria for innovation, decision-making, breakthrough, new product development, Essentials for Innovation, Risk, Management

M.A.S.H. Mentality: The Prescription for Success

Posted by Creative Realities on July 14, 2010


At Creative Realities, we call ourselves "the innovation management collaborative."  We do that as a result of  some brand equity research we commissioned about a year ago to find out what value our past and current clients found in us versus the competition.  We were in the midst of creating a new "Brand Expression" for ourselves with a cool company called blackcoffee.
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Topics: Jay Terwilliger, Creating an Innovation Team, Championed Teamwork, Expertise and Naivete, M.A.S.H